Paul Mosenson: Your Right Hand Man
Generate Growth for Your Clients & Prospects.
Happy to support you and your efforts. Stronger together. And your clients win.
Growth Spark
B2B Lead Generation Services to Support You
Media Spark
Media Planning and Buying Services to Support You
Is your Target Audience B2B? What I can do to support client engagements
Lead Magnets
Plan, develop, and manage lead magnets for lead generation. Oversees with your input copy and design approach.
Funnels
Help craft a cadence of follow-up emails and scripts and implement within an email or sales engagement tool
Low Cost CRM
If needed, implement GoHighLevel CRM to manage opportunities as well as funnels and cold email management. Otherwise review and optimize existing tools.
Search Engine Marketing
Manage paid search campaigns to drive leads. SEO is outsourced but I manage that alliance.
Inbound Marketing
Promote lead magnets or offers via socal media advertising, online display, content syndication, trade journal partnerships, and more. Design is outsourced as needed. This includes landing pages for lead capture.
Outbound Marketing
List building for cold outreach. Cold email technical set-up. Outsource follow-up with my SDR alliances. Management of cold email campaigns.
Is your Target Audience B2C? What I can do to support client engagements
Strategy Assistance
Happy to work with you on client value prop, targets, messages, offers, conversion optimization, and more, as another set of eyes
Media Planning
Prepare robust media plan based on targets and objectives. Mix of digital, traditional, and search. Local, regional, or national media campaigns offered.
Media Buying
Execution of the media plan. TV, Radio, Direct Mail, OOH, Paid Search, Display via DSPs, Meta/Facebook, LinkedIn, YouTube, TikTok, and Much More
Creative Services
I manage a freelance team of designers and writers as needed. Creative team all well-versed in AI
Measurement
All ad channels measured with rigor, including attributon reporting. Every channel and creative will have a tracking mechanism (texts, URLs, calls, QR codes) for optimial measurement and optimization.
Analytics & Reporting
With GA4, ad platforms, and 3rd party dashboards, all conversion actions covering the entire buyer’s journey measured and reported on with recommendations.
About Me
Over 30 years in the advertising/marketing business. Besides running my own firm, I am happy to contribute to your success, even as white label. Whatever makes sense. Together we can optimize the entire lead funnel for clients. Plus together we can close more deals as a team, because of the complete services you offer now. Let’s plan a call when ready.