Promote and Track Your Offer on Your Google Business Profile.
Now, the SEO part of our program. If you have a Google Business Profile, there’s a place to promote offers as well. And we can build and manage these for you as part of our services.
Keep in mind, if people see your ads across the media channels we use, they may Google the business to get more information, and thus by repeating the offer on Google Business Profile, you will attract eyeballs to it, where additional sales and conversions can be captured. Below are screen shots of how it works.
How it works:
- Offer title: Give your offer a catchy and descriptive title.
- Start and end date/time: Specify the validity period of the offer.
- Offer details: Add detailed information about the offer.
- Coupon code (if any): If there is a coupon code associated with the offer, mention it here.
- Link to redeem offer: Add a link to where customers can redeem the offer.
- Terms and conditions (if any): If there are terms and conditions associated with the offer, specify them here.
- Add Media: You can upload a photo or video to accompany your offer.
And remember we will add a redirect or a UTM parameter to the offer landing page (Google/GBP/Offer), so we can track conversions on GA4. And other mediums will then be assisted conversions or attribution.
Example Offers
Below are some examples of offers B2C (Business to Consumer) firms might promote through their Google Business Profile:
Retail Businesses
Buy One, Get One Free (BOGO)
“Buy one pair of shoes, get the second pair 50% off!”
Seasonal Sales
“Summer Sale! Enjoy up to 60% off on all summer collections.”
Free Gift with Purchase
“Receive a complimentary gift with every purchase above $100.”
Restaurants and Cafés
Discount on First Order
“New to our café? Enjoy a 20% discount on your first order!”
Special Lunch Offers
“Lunch Special: Get a main course and a drink for just $10, every weekday from 12 PM to 3 PM.”
Loyalty Program
“Join our loyalty program and earn points for every dollar spent. Redeem points for free meals and exclusive deals!”
Service Providers (Spas, Salons, etc.)
Package Deals
“Spa Day Package: Book a massage and facial together and save 25%.”
First-Time Customer Discount
“First-time customers enjoy a 15% discount on all services.”
Referral Discount
“Refer a friend and both of you get a 20% discount on your next service.”
Fitness Centers and Gyms
Free Trial
“Enjoy a one-week free trial with unlimited access to all our classes and facilities.”
Membership Discounts
“Sign up for an annual membership and get two months free!”
Personal Training Session
“Book a personal training session and get the second session at half the price.”
Travel and Hospitality
Early Bird Discounts
“Book your stay 30 days in advance and enjoy a 20% discount.”
Package Tours
“Exclusive offer: Book a room and get a city tour package at a discounted rate.”
Complimentary Services
“Stay with us and enjoy complimentary breakfast and airport shuttle service.”
Online Education and Courses
Discount on Course Bundles
“Buy our complete course bundle and get a 30% discount.”
Free Webinars or Workshops
“Register now for our free webinar on digital marketing basics happening on September 15th.”
Enrollment Discounts
“Enroll before October 1st and get a 20% discount on our upcoming course.”
Museums
Discounted Family Packages
“Family Day Out: Get a family ticket package at a 20% discount and enjoy a day of educational fun for the whole family!”
Early Bird Tickets
“Be an early bird! Purchase your tickets 30 days in advance and enjoy a 15% discount.”
Membership Offers
“Become a member today and enjoy unlimited free entry, exclusive events, and 10% off at our gift shop!”
E-commerce Platforms
Free Shipping
“Shop now and enjoy free shipping on all orders over $50!”
Flash Sales
“Flash Sale Alert! Get up to 70% off on selected items. Hurry, the offer ends in 24 hours!”
Exclusive Discount Codes
“Use code ‘SAVE20’ at checkout and enjoy a 20% discount on your first order.”
Historical Sites
Guided Tour Packages
“Discover the secrets of history with our guided tour packages, now available at a 15% discount.”
Educational Discounts
“Students and teachers enjoy a 20% discount on entry tickets. Bring your ID!”
Group Discounts
“Visiting in a group of 10 or more? Enjoy group discounts and save 25% on admission tickets.”
Parks
Season Pass Offers
“Buy our season pass and enjoy unlimited visits, plus exclusive perks and discounts at our facilities all year round!”
Weekday Promotions
“Visit us on a weekday and enjoy a 15% discount on all entry tickets!”
Event Packages
“Planning a picnic or a family reunion? Check out our event packages and get a 10% discount on bookings made this month.”
Remember, the best offers are those that create a win-win situation for both the business and the customer, providing genuine value while also encouraging increased sales or customer loyalty. Make sure to clearly communicate the terms and conditions of each offer to avoid any misunderstandings.
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