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Lead Magnet Planning Templates

Value Proposition

Creating or Validating Your Uniqueness

ICP (Ideal Customer Profile) Planning

Determing your targets and their needs

Buyer Persona Development

A Deeper Dive into Understanding Your Targets

Lead Magnet Planning

Developing the Content That Solves Problems

Lead Magnet Formatting

Examples of Themes and Approaches

Lead Magnet Landing Page Guide

Elements for a high-converting page

After Lead: Email Follow-up Guide

Example approach for email follow-up cadence

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